This has been in the pipeline for a few months over at our office, finally we can release our latest and greatest project to the public! YukkaDeluxe.com will showcase the hottest(read most exclusive) designer and streetwear brands around the world in our fab new store, in addition to the usual suspects featured on Yukka we’ll be introducing some highly exclusive new brands on this store.

To start we’ve got ethical streetwear label Triko clothing, this hot label features fashionable designs with an ethical focus in light of changes to the global climate. The end of November sees some great brands arriving, some we can’t mention! The ones that we can confirm are Crooks & Castles - those in the know will know that this is one of the hottest underground street brands in the U.S. right now, see it on YukkaDeluxe.com soon!

Shortly after that, Coogi will be arriving in store - this 34 year old brand has made a huge resurgence over the last couple of years and is in demand. A limited number of store will be launching Coogi in the UK, YukkaDeluxe.com will be one of them - exclusively online in the UK!

Check out YukkaDeluxe.com by clicking on the screenshot above.

2 stores, 1 checkout process!

PRESS RELEASE:

PREMIUM URBAN CLOTHING BOUTIQUE LAUNCHED IN THE UK

BRITAIN’S premier online urban clothing boutique is showcasing the world’s most exclusive designer and street-wear brands in a new store.

Yukka Limited has launched www.yukkadeluxe.com to stock goods from the likes of hot American underground label Crooks & Castles, as well as Artful Dodger, the exclusive, high-end brand sold in boutiques and specialty stores in the United States which was recently bought by rapper Jay-Z, adding further credibility to the label.

Urban clothing expert Robby Sur, the founder and managing director of www.yukka.co.uk, said: “YukkaDeluxe.com is a step forward, showcasing the most exclusive designer and street-wear brands from around the world.”

The new ‘green’ influence on urban clothing is represented through street-wear label Triko, which features fashionable designs with an ethical focus.

Triko, a progressive, premium brand for the fashion conscious consumer, is committed to using the finest natural materials in order to advance a healthier environment.

Amongst other new brands on sale at www.yukkadeluxe.com is the Marc Ecko ‘Cut & Sew’ range, a premium collection from Ecko Unltd aimed at today’s fashion-forward young man. Blending classic tailoring with edgy graphics and embellishments, Cut & Sew turns the contemporary market on its head with a heavy dose of irreverence and swagger.

Yen Jeans – the iconic jeanswear line from Japanese designer Michiko Koshino - Amplified’s rock music inspired t-shirts, vests, hoodies and sweaters, and Junk Food’s influential brand of casual lifestyle clothing are other examples of world-leading brands to be found at Yukka Deluxe.

Earlier this year, Yukka allowed young fashion designers the chance to showcase their work at Britain’s largest online urban store. Their brands now sit alongside other rags-to-riches labels like RocaWear, Baby Phat and ECKO on the Urban Boutique, www.yukka.co.uk, which attracts 10,000 individual visitors every day.

ENDS 290 words

This entry was posted on Saturday, October 13th, 2007 at 3:59 pm and is filed under Urban Streetwear. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.