BRAND DIRECTORY: Greedy Genius
Greedy Genius personifies the spirit of a champion; the drive to succeed without following all the rules that society has set in place.
Founded in 2005, Greedy Genius is a multi-part project that encapsulates a lifestyle fashion brand and online community. Founded by Brandon Chang and Nick Loftis, Greedy Genius draw's from our individual lifestyle, attitude and diverse personal influences to create a unique perspective on fashion and street culture. Style inspiration comes from late 80 & 90's hip hop, indy skate & pop culture re-mixed with vision of a global traveler.
Founded in 2005, Greedy Genius is a multi-part project that encapsulates a lifestyle fashion brand and online community. Founded by Brandon Chang and Nick Loftis, Greedy Genius draw's from our individual lifestyle, attitude and diverse personal influences to create a unique perspective on fashion and street culture. Style inspiration comes from late 80 & 90's hip hop, indy skate & pop culture re-mixed with vision of a global traveler.
